Travel & Humanitarian Photos
Ready for a little game of Spot the Difference?
The full release of Lightroom 2 is released today. You can download it from the Internet. No box, no disk, no shipping costs. Excellent.
If you live in the United States the full package will cost you $299.00. If you live in the UK the very same download will cost you the equivalent of $410.02. Even my rudimentary mathematical skills can calculate that it’s more than 33% more expensive in the UK.
If you have already purchased Lightroom 1 then you can buy the upgrade. In the States it’ll cost just $99, in the UK it’s the equivalent of $161.68. Over 60% more expensive.
Adobe claim that marketing is more expensive in Europe. Or pencils or something. I can’t quite remember their explanation but clearly it’s bollocks nonsense.
I live in Thailand so you would be think I’d be free to choose from where I buy my download. As there’s no virtual store in Thailand I can buy from the UK, US, Australia, Hong Kong, wherever. Except it’s not possible to change the address on your Adobe account. Once you live somewhere Adobe won’t suffer the inconvenience of you moving elsewhere.
OK, that’s enough. Suffice to say that when you’re buying an online download any arguments about local markets are clearly ridiculous and pricing should be the same for all of us. Especially me.
The AOP have previously suggested a temporary boycott of Adobe products and perhaps that suggestion will come up again. I’m certainly prepared to wait it out. I wonder how it would pan out if it were more expensive in the States? Anyway, Adobe = bad!